Dansk:
Borgerne mangler ikke viden om klimaforandringer, men de skal motiveres for at handle. Spørgeskemaundersøgelser af borgeres motivation, adfærd og holdninger til klimaområdet i tre danske kommuner viser, at langt størstedelen at borgene føler, at de besidder den nødvendige viden til at ændre deres adfærd i en klimavenlig retning. Selv blandt de mest klimaskeptiske borgere har mere end halvdelen en pæn viden om klimaudfordringerne. Der skal således mere til end bare viden for at motivere borgerne til at ændre adfærd, og hvor mænd motiveres bedst af økonomiske incitamenter, lægger kvinder mere vægt på argumenter vedrørende egen og familiens sundhed.


Engelsk:
Citizens do not lack information about climate change, but they must be motivated in order to act. Surveys of citizens' motivation, behavior and attitudes towards climate change carried out in three Danish municipalities show that most people feel that they have all the information needed to change their behavior in a climate-friendly direction, if they want to. Even among the most climate-skeptical citizens, more than half possess a good deal of knowledge on climate challenges. Thus, it takes more than just information to motivate people into changing their behavior. Where men are motivated mostly by economic incentives, women put more emphasis on arguments relating to their own and their family’s health.